Nov 10
There are plenty of things to learn about pay per click advertising but the basics are simple enough. One thing you have got to grasp is that the keywords you bid on, the adverts you place and your landing page are all strongly related and the visitor has to feel they have come to the place they wanted. Many times newbs miss that and it look like they do all 3 parts on different days – they lose the consistency. Programs such as PPC Classroom 3.0 teach all of the basics thru advanced stuff, but it is one thing to understand the theory and another is to put it in practice. Always remember that you have got to be consistent in all PPC process.